Acura Wins Edmunds 2015 Best Retained Value Award

acuralotnosesAcura was named the top luxury brand in’s 2015 Best Retained Value Awards. This is the fifth year has awarded brands and individual models for projected resale value, and Acura has taken home top honors in the luxury segment for four years in a row.

With advancements in automotive technology and performance coming every model year, a car maintaining its value is more important than ever. compares the value of a car at purchase to the projected value of that same car after five years, and Acura was tops among all luxury brands at an estimated 46.9% of its value after five years on the road. Toyota was awarded the highest marks among non-luxury makes at 52.4% value retention. Consumer Advice Editor Carroll Lachnit says having an idea of a car’s retained value is crucial to the car-buying process. “Smart car shoppers who are likely to sell their car within five years should always stop and consider projected residual values before making a new car purchase,” Lachnit said. “Whether you are leasing or buying, the retained value of a car can make a big difference in your wallet.”

Acura’s recognition as the best brand at retaining value was just the tip of the iceberg. also recognized the 2015 ILX as the best entry-level luxury car, the 2015 RDX as the best entry-level luxury SUV, and the 2015 MDX as honorable mention in the midrange luxury SUV category. No luxury brand had more winning vehicles in this year’s awards than Acura.

acuraloveThis success speaks volumes about what Acura strives for. While many luxury vehicles are flashy and impressive initially, Acuras manage to toe the line between a powerful first impression and lasting appeal and value. Whether you’re interested in a car that will retain its value over a few years, or are looking for a vehicle that is built for the long haul, Acura is in a league of its own. If you would like to see any of Acura’s award-winning lineup, stop by Butler Acura today!


Amazing 2016 Acura RDX Turns Up the Heat at 2015 Chicago Auto Show

2016 Acura RDX was unveiled at the 2015 Chicago Auto Show this week and there was no disappointment in this all AcuraRevealnew luxury SUV.

Coming off its best-ever year, the revamped and energized 2016 Acura RDX luxury SUV is sporting a host of significant upgrades to performance, luxury prestige and styling. Look for this stunning new luxury SUV at our dealership in the late spring/early summer. Here are a few of the upgraded features:

  • All RDX models with AcuraWatch™ also get a new 4.2-inch full-color TFT Multi-Information Display with expanded, customizable information readouts such as average vehicle speed, fuel economy, fuel range, tire pressure monitoring system (TMPS) and turn-by-turn navigation.
  •  Jewel Eye™ LED projector headlamps and LED taillights
  •  New, more powerful 3.5-liter i-VTEC® V-6 engine
  •  Expanded list of AcuraWatch™ safety and driver-assistive technologies
  •  New luxury features and technologies include; a new line-topping RDX Advance Package with rain-sensing wipers, front fog lights, Bi-Directional Keyless remote engine start, front and rear parking sensors, ventilated front seats, an auto-dimming driver’s side mirror and Acura Navigation System with Voice Recognition™.

“The RDX ended on a high note in 2014, posting its best sales year ever, but at Acura, we are not content in
RDXresting on our laurels,” said Mike Accavitti, senior vice president and general manager of Acura. “The 2016 RDX gets a major infusion of Acura brand DNA including enhancements to styling, driving performance, and
an exciting new luxury feature-content, further solidifying its place as the one to beat in the entry luxury SUV segment.”

Whoa! Acura IS turning up the heat this year with its highly-evolved SUV series. We can WAIT to see these beauties in our showroom and on our lot! Actually, we REALLY can’t wait to get our hands on the wheel of this top-shelf, award-winning SUV. The 2016 Acura RDX is a jewel in the SUV world and we can’t wait for you to discover it here at Butler Acura! Don’t worry – we’ll keep you posted on when these gems will arrive. We expect a shipment in late spring/early summer. We can’t think of a better way to kick off the summer than with a breathtaking new 2016 Acura RDX!

US News & World Report, 2015 Best Cars for the Money — Acura Is It!

Just announced! The 2015 “Best Cars for the Money” awards are out and Acura is in! The luxury car company claimed AcuraMDXButlerthree top prizes: the 2015 Acura TLX, RDX and MDX won upscale midsize, luxury compact SUV and luxury three-row midsize SUV, respectively.

“In recent years, Honda has focused on providing more standard features in its Honda products and sportier performance for Acura models,” Jamie Page Deaton, managing editor of U.S. News Best Cars, said in a statement.

“That focus has resulted in more praise from professional car critics. Consumers now have more reasons beyond value to buy a Honda or Acura.”

That being said – have you ever wondered what these awards actually mean? What do they measure? How do they
AcuraTLXBUtlerpick the winners? Well wonder no more! Here’s how the “Best Cars for the Money” awards are picked, according to US News & World Report.

“The U.S. News 2015 Best Cars for the Money awards help take the guesswork out of car shopping by highlighting the cars, trucks and SUVs with the best combination of positive reviews and long-term ownership costs in 21 different automotive classes.

To find the award winners, we combined the average price paid from TrueCar, Inc. and five-year total cost of ownership data from Vincentric, LLC with the U.S. News Best Cars rankings data. The U.S. News rankings are based on the opinion of the automotive press about a car’s performance, interior features and
interior comfort, along with reliability and safety ratings.”

AcuraRDXButlerFor more information and to check out pictures of the winners, click HERE. To check out one of these beautiful Acuras for yourself, visit us for a test drive to experience the “Thrill of an Acura”. We have (14) 2015 TLX’s, (10) 2015  RDX’s and (13) 2015 MDX’s in stock today. Congratulations Acura!


YouTube car rapper stars in new Acura commercial

Chances are you are one of the 16.5 million people who have seen the entertaining YouTube video of a woman rapping to Salt-N-Pepa’s “None of Your Business” in her car, unaware that her husband was filming her performance. Her name is Chelsea Ranger and now she’s rapping to Blondie’s “Rapture” behind the wheel of a 2015 Acura RDX in a TV commercial airing throughout the United States and Canada. Check out this awesome behind-the-scenes video of her journey from YouTube to the Acura RDX!

NHTSA Gives 2015 Acura RDX 5-Star Safety Rating

2015 Acura RDX

2015 Acura RDX

The 2015 model of Acura’s crossover vehicle, the RDX, can now claim a 5-star safety rating thanks to perfect scores in front and side impact tests and a near-perfect score in rollover testing. The National Highway Traffic Safety Administration gave the all-wheel and front wheel drive versions of the RDX two 5-star ratings and a 4-star rating. For all the details click here.


2014 Acura MDX, RDX Among Edmunds’ Top Rated

2014 Acura MDX, one of Edmunds' "Top Rated"

2014 Acura MDX, one of Edmunds’ “Top Rated”

Of the hundreds of vehicles ranked by every year the 2014 Acura MDX and RDX have been named among the Top Rated.  Edmunds puts vehicles through road and track tests and then grades them as compared to competitors in their segment. Top Rated vehicles are those that earn an “A”.  In response to the high score Mike Accavitti, Senior VP and General Manager of the Acura Division said, “This honor from Edmunds confirms what the sales records achieved by MDX and RDX already demonstrate; Acura has the best one-two punch in the luxury marketplace.”

For the entire press release click here.

U.S. News & World Report Loves Acura MDX/RDX

2014 Acura MDX

2014 Acura MDX

Put your hands together for Acura’s super SUV duo! U.S. News & World Report this month honored the 2014 Acura MDX with the title of “Best Luxury 3-Row SUV for the Money” and the 2014 RDX with “Best Luxury Compact SUV for the Money”. Jeff Conrad, vice president and general manager of Acura sales, says, “The MDX and RDX continue to win accolades for their outstanding combination of

2014 Acura RDX

2014 Acura RDX

exhilarating performance, great fuel efficiency, and outstanding value on a luxury scale. With the five-passenger RDX and new seven-passenger MDX, Acura has unquestionably two of the most competitive luxury SUVs in the market.”

To pick its winners U.S. News considers safety, reliability, expert opinion, MSRP, and retained value.

For the complete Acura press release click here.
For the U.S. News article click here.